Brits budgeting carefully to afford experiences

Many people are prioritising their spending so they can afford to pay for experiences.

According to research by Mastercard, almost half (48%) of Brits plan to spend more on experiences in 2025, including:

• travel
• arts and theatre
• live music
• family occasions
• foodie experiences

Interestingly, this figure goes up to 65% among 18 to 28-year-olds.

Brits prioritising their spending 

Notably, many people are making sure they can afford precious experiences by making cutbacks in other areas, including:

• buying luxury treats - 36%
• dining out - 36%
• buying coffees and takeaways - 35%

Nearly eight in ten (78%) said they’re looking to see how experiences fit into their budget and savings goals.

At the same time, three-quarters (75%) said they’re checking whether experiences offer good value when compared with others.

Gen Z want ‘bucket list experiences’ in 2025

Many people surveyed said they want to enjoy so-called bucket list experiences over the next few months.

More than six in ten (61%) revealed that they’re planning to tick something off their bucket list this year.

Notably, this view was strongest among younger adults, with 83% of 18 to 28-year-olds planning a bucket list experience in 2025, along with 75% of 29 to 44-year-olds.

Figures also showed that nearly one in five people (18%) want to enjoy two bucket list experiences this year.

Commenting on the findings, Beatrice Cornacchia of Mastercard said: “We’re seeing a shift in consumer priorities this year, with people making savings in everyday spending to afford bucket list experiences they’ve always dreamed of.”

Take control of your budget

If you want to prioritise your spending, so you’re paying less for non-essentials and freeing up money for precious experiences, try our handy budget planner.

Also, read our guide on how to create a budget to help you get started on identifying where savings can be made.